Privacy Policy

Last updated: December 10, 2025

1. Introduction

Hudson Marketing Partnership Inc. ("we", "us", "our") operates Homebassador ("the Platform", "the Service"), a digital marketplace connecting REALTORS® with Calgary-area builders. We are committed to protecting your privacy and handling your personal information responsibly.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Platform. By using Homebassador, you consent to the data practices described in this policy.

2. Information We Collect

2.1 Information You Provide

We collect information that you voluntarily provide when you:

  • Create an Account: Name, email address, phone number, brokerage information, and password
  • Complete Your Profile: First name, last name, email, phone number, and other profile information
  • Submit Forms: Information submitted through contact forms, request info forms, booking requests, and pre-registration forms
  • Communicate with Us: Information provided when you contact us for support or inquiries
  • Newsletter Signup: Email address and preferences for marketing communications

2.2 Automatically Collected Information

When you use the Platform, we automatically collect:

  • Usage Data: Information about how you interact with the Platform, including pages visited, features used, and time spent
  • Device Information: Browser type, device type, operating system, IP address, and device identifiers
  • Location Data: General location information based on IP address (used for providing relevant local content)
  • Cookies and Tracking Technologies: See Section 6 for details

2.3 Information from Third Parties

We may receive information about you from builders, real estate professionals, or other users of the Platform when they submit information that references you (e.g., pre-registration forms, booking requests).

3. How We Use Your Information

We use the information we collect to:

  • Provide and Improve the Service: Operate the Platform, process your requests, and enhance user experience
  • Facilitate Connections: Connect REALTORS® with builders, share contact information, and enable communication
  • Process Transactions: Handle booking requests, pre-registrations, and information requests
  • User Authentication: Manage your account, verify your identity, and maintain your session
  • Communication: Send you service-related communications, respond to inquiries, and provide customer support
  • Marketing: Send you newsletters, promotional materials, and updates (with your consent)
  • Analytics: Analyze Platform usage, improve functionality, and understand user preferences
  • Legal Compliance: Comply with legal obligations, enforce our Terms of Service, and protect our rights
  • Security: Detect and prevent fraud, abuse, and security threats

4. How We Share Your Information

4.1 With Builders and REALTORS®

When you submit information requests, booking requests, or pre-registrations, we share relevant information (name, contact details, preferences) with the applicable builders and their sales teams to facilitate connections and transactions.

4.2 Service Providers

We may share your information with third-party service providers who perform services on our behalf, including:

  • Cloud hosting and data storage providers (Supabase)
  • Email service providers
  • Analytics and performance monitoring services
  • Customer support tools
  • Payment processors (if applicable)

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

4.3 Legal Requirements

We may disclose your information if required by law or in response to:

  • Court orders, subpoenas, or legal processes
  • Government requests or regulatory requirements
  • Enforcement of our Terms of Service
  • Protection of our rights, property, or safety, or that of our users

4.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to the same privacy protections.

4.5 With Your Consent

We may share your information in other ways with your explicit consent or at your direction.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When you delete your account, we will delete or anonymize your personal information, except where we are required to retain it for legal, regulatory, or legitimate business purposes.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on the Platform. Cookies are small data files stored on your device that help us:

  • Maintain your login session and authentication state
  • Remember your preferences and settings
  • Analyze Platform usage and performance
  • Provide personalized content

6.1 Types of Cookies

  • Essential Cookies: Required for the Platform to function (e.g., authentication cookies)
  • Functional Cookies: Remember your preferences and enhance functionality
  • Analytics Cookies: Help us understand how users interact with the Platform

6.2 Cross-Domain Cookies

We use cookies with the domain .homebassador.com to enable single sign-on between homebassador.com and admin.homebassador.com. These cookies are shared across subdomains to maintain your authentication state.

6.3 Cookie Controls

You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to use some features of the Platform.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Secure authentication and access controls
  • Regular security assessments and updates
  • Employee training on data protection
  • Secure hosting infrastructure

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

8.1 Access and Portability

You have the right to access and receive a copy of your personal information in a portable format.

8.2 Correction

You can update or correct inaccurate or incomplete personal information through your account settings or by contacting us.

8.3 Deletion

You may request deletion of your personal information, subject to legal and legitimate business requirements.

8.4 Opt-Out

You can opt out of marketing communications by using the unsubscribe link in emails or updating your preferences in your account settings.

8.5 Objection and Restriction

You may object to certain processing of your information or request restriction of processing in certain circumstances.

To exercise these rights, please contact us at privacy@homebassador.com. We will respond to your request within a reasonable timeframe.

9. Children's Privacy

The Platform is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete such information promptly.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. We take appropriate safeguards to ensure your information receives adequate protection in accordance with this Privacy Policy.

11. Third-Party Links

The Platform may contain links to third-party websites, including builder websites and social media platforms. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by posting the updated Privacy Policy on the Platform and updating the "Last updated" date. Your continued use of the Platform after such changes constitutes acceptance of the updated Privacy Policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Hudson Marketing Partnership Inc.
Email: privacy@homebassador.com
General Inquiries: info@homebassador.com

14. Canadian Privacy Laws

This Privacy Policy is designed to comply with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and provincial privacy legislation. If you are located in a jurisdiction with specific privacy requirements, additional rights may apply.